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Masterkey the right option? |
We’ve integrated the best of sales, leasing and property management process automation into both Masterkey Professional and Masterkey Premium. That’s why we are confident that no matter which version of Masterkey you choose, you’ll be more than satisfied with the results.
Simply put, Masterkey is the best software solution for your real estate business.
So which Masterkey is right for you? |
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Masterkey Professional:
Comprehensive, innovative and user-friendly. Masterkey is the must-have online tool dedicated to meeting your needs in the real estate business. Masterkey Professional integrates CRM functionality into every component. So whether it’s sales, leasing, property management or marketing, Masterkey enables you to maximize your resources and achieve optimal results for your business. With Masterkey Professional you can conduct business online, in real time, from anywhere in the world. |
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Masterkey Premium:
Building on Masterkey Professional, Masterkey Premium does more than simply meet your real estate business needs. Masterkey Premium expands your real estate business and takes it to the next level. Building on the three fundamentals (sales, leasing and property management) in Masterkey Professional, Masterkey Premium comes packed with even more features and support. Designed with the serious real estate professional in mind, Masterkey Premium will steer your business towards the industry’s best practices via one simple-to-use platform. |
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| Below is a side by side comparison of the features included in Masterkey Professional and Masterkey Premium. |
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| User defined controls |
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| customized side panel |
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| customized dashboard |
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| rotation list |
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| Company defined controls |
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| general and department news |
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| alerts |
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| Dashboard reports |
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| bar chart, pie chart, statistics |
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| Property & unit management |
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| full property information & map |
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| image & document attachments |
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| key management |
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| transaction history |
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| quick add units |
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| payment plans for developers & brokers |
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| Contact management |
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| attachments |
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| property requirements |
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| transaction history |
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| multiple contacts per transaction |
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| activity tracking |
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| bulk email *coming soon* |
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| client login *coming soon* |
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| Transaction management |
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| real-time transactions with no double bookings |
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| sale & lease tracking |
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| receipt printing |
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| reservation form and contract printing |
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| Database management |
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| custom fields |
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| central database of property, units & contacts |
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| export to excel & print results |
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| group update properties & units |
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| audit trail |
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| customizable search results to display any field |
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| archived units & unit merge |
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| Lead management |
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| auto lead creation |
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| bulk close leads |
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| lead distribution & management |
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| auto match (unit to contact) |
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| automated SMS messaging |
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| Communication |
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| email single & multiple properties to contact |
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| custom e-brochures |
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| Sales & leasing reports |
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| standard sales & leasing reports |
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| saved searches |
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| custom report builder |
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| Portfolio & unit management |
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| full property information & map |
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| image & document attachments |
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| property organized into portfolios |
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| Contact / tenant management |
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| attachments |
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| property requirements |
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| complaints & requests |
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| multiple contacts per transaction |
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| activity tracking |
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| waiting list |
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| Lease management |
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| residential / commercial / land plots |
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| lease & renewal letter printing |
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| upcoming unit status |
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| receipt printing |
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| Reminders |
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| lease expiry |
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| maintenance contracts expiry |
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| open work orders |
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| upcoming renewals |
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| visa / license expiry |
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| Building asset management |
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| work order management |
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| maintenance contracts |
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| Property management reports |
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| standard management reports |
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| custom report builder *coming soon* |
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| customizable search results to display any field |
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| archived units & unit merge |
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| draft units |
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| Contact management |
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| document attachments |
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| merge contacts |
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| property requirements |
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| transaction history |
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| activity tracking |
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| Lead management |
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| search & bulk close leads |
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| lead distribution & management |
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| CRM reports |
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| standard CRM reports |
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| contact requirements |
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| enhanced KPI reports |
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| Email campaigning |
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| mailing lists building and management |
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| easy to use email creation tools |
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| robust reporting and tracking |
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| Property portals |
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| integrated local and international portals |
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| Marketing reports |
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| add to newspaper |
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| standard marketing reports |
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| Website integration |
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| enquiry to lead |
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| online search engine |
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| User management |
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| user role definitions |
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| access control by country & location |
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| access control by property type |
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| System configuration |
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| custom mandatory fields |
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| custom field controls |
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| system policies |
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| custom dropdown menus |
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| Masterkey connect |
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| multi-country |
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| data upload |
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| support center |
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| email support |
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| call center support |
additional cost |
additional cost |
| Microsoft Great Plains Integration |
additional cost |
additional cost |
| SAGE Integration |
additional cost |
additional cost |
| RERA Integration (Dubai only) |
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| Custom Integrations (through web service) |
additional cost |
additional cost |
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| If you need help figuring out which Masterkey is right for you? Fill out an online enquiry here, we are more than happy to help you pick the right solution for your business. |
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