MASTERKEY BLOG

Artificial Intelligence and Real Estate – What You Need to Know

Once upon a time, game-changing innovations would appear once in a lifetime. For example, over 500 years passed between Gutenberg's invention of the printing press and the first digital printer. Not so long ago, generation after generation was adequately working with the same tools and technologies ... [More]

The Golden Trifecta – Tenant, Landlord & Property Management Communications

Whether you own a sky rise full of luxurious condos, manage multiple office spaces, or own several rental properties, the key to successful communications between tenants, landlords, and property managers lies in the right configurable CRM software. Communication and clarity are the backbones of ... [More]

Recent Highlights - Parkview Masterplan Project

Recently, our team had the pleasure of collaborating with Property Shop Investment to create their Parkview Masterplan Project. This is also featured on the Parkview website. As one of Abu Dhabi’s largest commercial agencies, Property Shop Investment approached us to design a custom-tailore... [More]

Single Tenant or Multi-Tenant CRM – Which is Best for Your Real Estate Business?

What’s the difference between single-tenant and multi-tenant CRM? How do these differences impact CRM for real estate agents, brokers, and property managers? Perhaps the most common difference between these two CRM architectures is found in the ongoing debate over their capability of cloud ... [More]

Is your CRM Software Facilitating Rent-Free Periods?

Rising vacancy levels have tipped the scales in favor of tenants, compelling both commercial and residential landlords to offer incentives such as rent-free periods to entice tenants in an overly saturated market. CRM software can help you promote and manage your rent-free lease options with eas... [More]

A Client-Based Approach to Real Estate for an Enhanced Customer Experience

Buying and selling a home is such a personal process. Whether you are a broker or an agent, you need to know exactly what your client wants and needs to find the perfect home to suit their lifestyle. Additionally, purchasing a home is a major financial investment, your clients need to feel comfortab... [More]

We've Taken a Stand at Cityscape Global 2018

We've Taken a Stand at Cityscape Global 2018WE'VE TAKEN A STAND for what we believe real estate technology should be. Integrity  - We’ve taken the time to understand what you need from real estate software. Evolution - We’re now empowered by dubizzle to build the software of tomorrow.  Grit - ... [More]

Leveraging the Power of Configurable Real Estate CRM

CRM stands for customer relationship management, but depending on your role within the real estate industry, it can mean many different things. Some agents regard CRM as software designed to help manage clients. Some view CRM to be a business philosophy designed to streamline productivity and profit... [More]

Top Benefits of Real Estate Software for Property Managers

Wouldn’t it be nice to spend more time on your business and less time on your routine office tasks? Beyond managing your properties, real estate management software is designed to make your life easier. It’s designed to help property managers effortlessly perform routine tasks such as co... [More]

Top Tech Trends for Real Estate Companies in 2018

The real estate industry is continually evolving, and innovative technologies are shaping the way real estate agents, brokers and developers run their businesses. Here are just a few of the trends that are poised to shape the real estate industry into 2018 and beyond. Real Estate Robots &nbs... [More]