New Feature Release: Automatic Watermark on Masterkey Images

New Feature Release:  Automatic Watermark on Masterkey ImagesWe are pleased to announce the release of a highly anticipated new feature! On request, Masterkey can now automatically add a watermark to every image. Simply let us know that you want the feature enabled, send us a vector logo image (.ai or .eps), and we'll take care of the rest! (This feature will be available to Masterkey Premium subscribers free of charge. For Masterkey Professional subscribers, please contact your Account Manager for more details.) Here's how it works: Once you've provided your logo in the appropriate format, we'll convert it to a watermark image. We'll enable the feature on your system. Watermarks are enabled on a per-module basis (e.g. Sales, Leasing, Property Management), so let us know on which modules you'd like to have watermarked images. Every image you upload to Masterkey will automatically receive your watermark logo. Unfortunately, we can't specify which images do or don't have watermarks. It's all or nothing! Anywhere your images are sent, whether it be to your website, property portals, or your Unit Cards, the watermark will appear. Here are some samples of what a watermarked image will look like:         Contact your Masterkey Account Manager today for more details!  

Release Notes

Version V4.4.1.45  (09/10/2011) New: Re-ordering images is now available. New: Help and feedback link has been upgraded. New: Removing unit cards is now possible in communication templates. New: A limit can be set for the marketing description on the unit cards template. Rent per month has now been included in the quick search. Rent has been renamed to Rent per year in the quick search. Last login (Time and date) has been included in the quick search of user zone. General bug fixes and enhancements Version V4.4.14.36 (29/09/2011) New: Auto Correspondence is now available for Masterkey Premium customers. General bug fixes and enhancements. Version V4.4.11.34 (31/07/2011) New: All new UAE groups will get UAE property database (3000+ properties). Masterkey Connect has been upgraded to share more information. General bug fixes and enhancements. Version V4.4.9.31 (03/07/2011) Contact Zone upgraded to view all your contacts in one place. General bug fixes and enhancements. Version V4.3.41.19 (31/03/2011) Unit Zone's quick search has been upgraded to search by any location through auto complete. General bug fixes and enhancements. Version V4.3.40.12 (24/03/2011) Retractable sidebar is now available in v4.3. General bug fixes and enhancements.

New Feature: Lead and Activity Zones

New Feature: Lead and Activity ZonesWe’ve just released new lead and activity zones to help you track your activities and leads (and your team’s too if you’re a Manager) faster and much more efficiently.     The lead zone enables you to spend less time finding leads in the system and more time actually following-up. Not only can you can use the Actions menu to close, clone or transfer selected leads right form the lead zone, you can also use Masterkey’s search filters and select the exact fields you want to see. Never miss another appointment    With the activity zone, you can see all your activities in one place. You choose whether you want to see activities for the current day, week or month. You can even see which ones are overdue (the system highlights them for you automatically). Customize exactly what you want to see   You can use Advanced Search to specify exactly the fields you want to see on your leads and activity zones. Where to find them   Lead and activity zones are now available as a standard feature in all modules for all both Masterkey Premium and Professional users.

Faster than Amazon delivery: mySite - the one week website.

Faster than Amazon delivery: mySite - the one week website.Thanks to some hard work by our web design partner Traffic, putting together your fully Masterkey integrated, CMS and SEO ready website is now faster than buying the latest bestseller on (excluding eBooks of course!) Buy it and forget it, this website will work right off the shelf. [More]

New Feature: Customizable Digital Brochures

New Feature:  Customizable Digital BrochuresMasterkey announces another upgrade for existing and new Masterkey Premium customers: The new and improved customizable Digital Brochures (Unit Cards). With this latest update you can now customize your Digital Brochures within the System Admin module to meet your exact requirements. You can also create multiple templates within each module. [More]

Masterkey Launches International Real Estate Sharing Platform

Masterkey, the UAE’s leading provider of web-based real estate software, formally unveiled Masterkey Connections today which will allow real estate professionals to form reciprocal partnerships with other Masterkey users worldwide to share each other’s listings and expand their operations. In building a reciprocal community of agents, Gulf-based real estate professionals will gain access to an exponential number of potential lead sources across the worldwide Masterkey community. Masterkey CEO Avinash Advani stated, “Collaboration is a key strategy in generating more business, and the Masterkey Connections feature provides real estate professionals with the ability to do just that – cultivate a community and generate more business.” Masterkey Connections allows customers who are part of the Masterkey ecosystem, to connect with each other and seamlessly share listings. Clients can simply choose who they want to connect to; if that person or company is a Masterkey customer as well, they then opt to accept the connection. At that point, each party manually selects which units they want to share with each specific partner. Upon selection, each party is able to view each other’s shared listings, providing instant access to a larger amount of properties they can offer to their clients. Masterkey believes this feature provides a timely opportunity for professionals to thrive in the region’s slumping real estate sector. Avinash Advani, Masterkey CEO highlighted this by saying, “While there are a finite number of leads that can be distributed to an agent from within an individual company, agents can broaden their lead base by simply looking outside their company and connecting with other agents at home and abroad.” Masterkey firmly believes that Masterkey Connections is the next generation platform for conducting real estate business worldwide and sees today’s announcement as a significant achievement in the company’s commitment to continually develop innovative ideas, products and services to better serve the global real estate industry. To learn more about Masterkey Connections check out our March Newsletter: Masterkey's March Newsletter

3 New Features That Make Your Life Easier

Introducing the new Dashboard, Batch Upload and Credit Card Payment features now available to you with Masterkey. Masterkey Dashboard To say we are excited about the new Dashboard feature now available in Masterkey, is putting it lightly. The new feature provides users with an extremely convenient and personalized view of their most relevant information. Not only that, but it gives users quick and easy access to that information with the click of a button. The new Dashboard feature can be customized and tailored in a number of ways to give you complete visibility into your most important data and activities. Here are few examples:   Use it as a summary board. Easily customize your Dashboard with "at a glance" reporting elements that give you an overview of your individual or overall company performance (i.e. sales, reservations, number of leases, open leads, follow-ups and activities). Subscribe and view RSS feeds within the application. Stay updated with current world news, industry trends or entertainment information from the source of your choice. Enable the Masterkey “Tips and Tricks” view and stay updated on important alerts and useful hints and tips from Masterkey. View graphical representations of key reports that will give you quick and easy insight into your data and allow you to better identify various trends.     Click here to learn more about Masterkey's new Dashboard feature        Batch Upload Masterkey’s batch upload tool allows users to download pre-prepared data templates from the Masterkey application onto their computer’s hard disk for easy access. Equipped with an intuitively organized data template, users are able to quickly and efficiently compile their data offline and then upload their files to Masterkey in one single action. Essentially this gives you the freedom to add multiple contacts and/or units simultaneously, eliminating the tedious task of adding each record separately. Click here to learn more about Masterkey's new Batch Upload feature        Credit Card Payment Option For such an exciting new feature, we don’t feel that this needs a big introduction. It’s simple: flexibility and convenience were the driving forces behind the introduction of our new payment option. Now you can pay for your monthly rentals, license fee, email and SMS credits or anything else with your Visa, Mastercard or American Express. Simply download the Masterkey Credit Card Authorization form here, fill in your details and fax it or email it back to us. Once we have processed your payment, you will receive an electronic receipt with your transaction details. It doesn’t get much easier or more convenient than that! Click here to download Masterkey's Credit Card Authorization Form   To learn more about how Masterkey can help your business grow, visit us at, or call us on +971 398 9739.

New Feature Added - See How it Works!

We are excited to introduce the new Location Search and Select Feature now included in the Masterkey software. The new feature allows users to provide location details to their unit and contacts file in an extremely efficient manner. Check out this video on how to use the new feature. Best Regards, The Masterkey Team

Lower your cost per lead with Masterkey

Masterkey provides you with the leading Email messaging solution at an inexpensive and measurable cost.   The global downturn is putting a heavy spotlight on ROI in marketing campaigns. Companies everywhere must strive to achieve the highest return on marketing dollars and be able to see real results on their spending.   Strategic Email Campaigning stands out as a crucial method for delivering cost effective and measurable communications in the current economic environment. Masterkey employs the preeminent e-marketing tools to help real estate businesses effectively reach their customers and grow their businesses.   Visit us here ( to learn more about Email campaigning and how Masterkey can help you maximize your marketing efforts.   Best Regards,   The Masterkey Team